

You have to want it so hard that it hurts
‘I want to be an author’
‘I want to write a book’
These are conversations I have on a daily basis. Truthfully I am a bit tired of this messaging. Of course this is NOT what I should be saying. I should be encouraging you to write a book, right? This is my business – coaching and supporting authors.
So why am I saying this? Because you don’t know how LONG and HARD it is. I see all these ‘coaches' who tell you that you should write a book, that it will ‘build your bran


Author Guide: Going from Production to Book Launch
You might assume that once your book is written, edited, and sent off to production, your work is done, but that’s anything but true. Many authors are unaware of the level of work that goes into making a book a success.


What are publishers looking for this year?
Once again, we turn our attention to the publishing market and the trends shaping the upcoming cycle. For authors, understanding what readers are buying is invaluable—particularly in non-fiction, which must tap into the mood of the times. That said, a book can also spark a global trend, unleashing a new concept and capturing imaginations in unexpected ways. The “Let Them Theory,” for example, demonstrates the power of fresh ideas, amplified by podcasters, social media, and ce


Should you plan or just write?
Should you plan a book? In my view, there is only one answer: yes. If you want to publish, writing with intent matters.
In non-fiction, planning is especially critical. You will know exactly what belongs in your book, how the chapters build, and what material sits where. That outline becomes your proposal and, later, your compass for the entire manuscript.
Many writers assume novels are different. They aren’t. In fiction, your plan becomes your plot.


Finishing is the hard part in getting published
Still midway through the book? Or stuck on your first version? Or it’s still sitting unfinished. Oh boy does it take a lot of real grit to finish a book. Starting is the fun bit. I start with great enthusiasm and a spring in my step. Its really fun getting all the information into the right place and doing the interviews and research.

